by Tanya Boggs, How to Market Your Business with Unique Corporate Headshots Charleston SC
In today’s media-driven world, advertising is not just about getting your name out there anymore. To make your business or career successful you have to stand out among the competition by putting your best face forward, too. From company websites to business-oriented social media sites like LinkedIn, YOU are the most powerful marking tool on your page. Great corporate headshots {Charleston SC} can make your page more personal and approachable. Consider these fresh photo shoot ideas to get you and your business noticed with unique corporate headshots (Charleston, SC).
Show your personality
Your confidence will shine through in the headshot if you feel comfortable during the photo shoot. Bring a few pieces of clothing that you feel confident wearing. Think beyond basic white or suit and tie. Choose a few bright colors and intersting accessories to switch it up based on your surroundings.
Nervousness is normal, so bring along something that makes you feel good, like your favorite shoes or a fun skirt/pair of pants (that won’t necessarily show up in the shot.) Also consider having your favorite music on your phone during the shoot to keep things fun and light.
Bring along props if appropriate. For example, if you have an animal-related business, having a dog in the headshot alongside of you makes sense and can be a useful marketing tool. If you are in the corporate world, props aren’t necessary. However, if you would also like a headshot for social media, such as Facebook, as well as a professional one, a prop is a great way to reflect your personality.
Be photographed in YOUR personal space.
Being in your natural working environment, like sitting at your desk or in the board room helps break up the monotony of a boring corporate headshot. A lawyer might want to be seen inside a courtroom, or out on the courthouse steps.
Choose a natural setting
Outdoor photo shoots are a fresh approach to creating a marketable headshot. By taking advantage of natural light and organic surroundings, you can achieve a unique backdrop. Different surfaces are available to create more interesting and textural backdrop
Talk to your photographer and together you can decide what works best for YOU! Your photographer should be able to help you brainstorm ideas on what makes sense for you and your branding. Mixing up your photo session in innovative and creative ways will help you achieve authentic and candid corporate headshots that will make you stand out in today’s marketplace. The possibilities are endless for both business and personal use when you take a fresh approach. Please contact us for a portrait consultation. Tanya can help you achieve headshots that get you and your business noticed because she believes in capturing the best. real. you.